Cory Doctorow sees right to the heart of Bill Gates’ remarks about Google:
This was by far the most interesting thing I’ve read about Google in 2004: the value proposition is in the 20 percent that represents the least-frequent queries in the service. It’s the same reason that PirateNapster, with millions of songs (most of which you didn’t care about) was a million times better than LegitNapster, with a few hundred thousand songs, most of which you can hear by turning on the radio. It’s the difference between an ASCII ebook that you can print of turn into a PDF or run through text-to-speech or any of a million tasks that most of us don’t care about and a frozen ebook in a DRM format that you can only use in the ways that the publisher’s research has indicated are most popular.